MACAO, Dec. 2, 2022 /CNW/ — Main journey service supplier Journey.com Group held its 2022 World Accomplice Summit in Macao, with tourism boards, worldwide airways, lodge teams and trade representatives from throughout the journey trade in attendance.
Celebrating this 12 months’s theme, ‘Journey into the Future Collectively’, Journey.com Group and companions supplied insights on the trade’s development and alternatives forward, with management and specialists sharing sector-specific information by way of breakout sub-forums.


An Encouraging Outlook
International locations worldwide are reopening borders, and the tempo of worldwide journey restoration is accelerating.
James Liang, Chairman and Co-founder of Journey.com Group, made no secret of his expectations for the way forward for tourism. He believes that: “Journey has nice significance on innovation and heritage. At Journey.com Group, we play an necessary function in bringing folks collectively from world wide. It is our mission to assist construct communication and innovation, utilizing our journey platform to create new worth for the trade.”
Journey.com Group is repeatedly safeguarding efforts towards world journey restoration by following its ‘Native Focus, World Imaginative and prescient’ blueprint.
Jane Solar, CEO of Journey.com Group, highlighted a number of the Group’s monetary outcomes, emphasising triple-digit development in lodge bookings throughout key APAC markets in comparison with the identical interval in 2019. With its world air ticket bookings rising by 100% year-over-year.
Rising worldwide air ticket and lodge bookings have empowered companions with a supply of enterprise and income. Journey.com Group’s lodge journey specials (PKG program) delivered suggestions to over 30 million cross-users and introduced over RMB 10 billion GMV to lodge companions.
Jane Solar commented: “Though the highway forward continues to be unsure, we need to discover extra alternatives and use cooperation, expertise, and repair to advertise the tourism trade along with our journey companions.”
Journey.com is the mainstay world journey model of Journey.com Group. Its massively profitable 11.11 world marketing campaign reveals the expansion of the all-in-one journey app throughout its main markets.
Bookings round eleventh November hit a brand new excessive, surging by 84% in comparison with final 12 months, and the common variety of bookings for promoted merchandise rose by 68%. Within the Singapore market, bookings for the 11th November flash sale jumped by 115% in simply 24 hours, whereas in South Korea, bookings on the identical day jumped by 260% year-on-year.
“The early restoration of worldwide markets has given us confidence. We are going to proceed searching for extra prospects to raised serve our companions and customers by constructing an improved journey ecosystem to satisfy customers’ wants,” mentioned Jane Solar.
“The restoration and prosperity of the worldwide tourism trade is a long-term development, which won’t be hindered by short-term difficulties. We stay assured and affected person,” mentioned James Liang.
Scaled-up Content material Advertising and marketing Technique
Journey.com Group has bold plans to revitalise the tourism financial system and reconnect with eager travellers by enhancing engagement between travellers and companions. That is primarily finished via an increasing content material providing, consisting of Journey Moments on Journey.com, the Ctrip Group journey sharing area on Ctrip, and Star Hub, the Group’s enhanced advertising and marketing software for suppliers to extend advertising and marketing actions, which generated a complete GMV of RMB 1 billion within the final 30 days.
Up to now 12 months, Ctrip Group has continued to see exponential person development and has supplied tons of of thousands and thousands of customers with journey inspiration.
A number of upgrades and expansions to the prevailing content material advertising and marketing providing have been introduced on the summit. The revolutionary and massively in style Ctrip Livestream, which generated a complete GMV of RMB 10 billion, will launch throughout extra cities in mainland China to spice up world distribution.
Journey.com’s profitable Journey.Greatest record, which curates an in depth vary of resorts for world customers, will launch throughout all main websites. This priceless software will assist world customers get one of the best from the Journey.com app.
Bo Solar, CMO of Journey.com Group, defined: “We’re optimising person engagement, inspiring extra travellers and producing elevated site visitors by upgrading how we join merchandise and companions. This 12 months, we’ve got helped thousands and thousands of latest travellers, KOLs, and companions hook up with our content material advertising and marketing hub and encourage journey world wide.”
Strengthening World Vacation spot Attain
Its world attain, diversified provide chain and content material advertising and marketing ecosystem have uniquely positioned Journey.com Group as a number one journey service supplier in a position to promote regional and native locations to keen travellers.
Beneath new and present partnerships, Journey.com Group leverages its world-leading manufacturers to have interaction high-quality travellers wanting to discover world locations.
Journey.com Group continues to pen a number of strategic vacation spot partnerships to strengthen vacation spot visibility and seize pent-up journey demand.
Journey.com Group and Macao Authorities Tourism Workplace entered an official strategic collaboration to develop Macao right into a world-class centre of tourism and leisure.
Journey.com Group and the Macao Authorities Tourism Workplace held a World Partnership Launch Ceremony to strengthen their collective commitments this 12 months. On-site for the occasion was Lei Wai Nong, Secretary for Financial system and Finance of the Macao SAR Authorities.
With joint efforts to boost the vitality of the Macao tourism market, Ctrip platform information exhibits that the recognition of Macao journey searches has elevated by 231% year-over-year.
Journey.com Group additional deepened cooperation with trade companions to boost Macao’s tourism market vitality.
Journey.com Group and Sands China Ltd. held a strategic signing ceremony, during which each events will proceed to deepen cooperation in numerous points round product advertising and marketing, content material advertising and marketing, membership advantages, offline procuring and eating actions to assist improve the Macao tourism consumption market.
Journey.com Group will proceed to deepen strategic cooperation with the Macao Authorities Tourism Workplace, Sands China Ltd. and different companions in numerous industries, together with lodging, procuring, and gourmand, to boost the vitality of Macao’s tourism market and construct it as a world-class centre of tourism and leisure.
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About Journey.com Group
Journey.com Group is a number one world journey service supplier comprising of Journey.com, Ctrip, Skyscanner, Qunar and TrainPal. Throughout its platforms, Journey.com Group helps travellers world wide make knowledgeable and cost-effective bookings for journey services and products and permits companions to attach their choices with customers via the aggregation of complete travel-related content material and sources, and a sophisticated transaction platform consisting of apps, web sites and 24/7 customer support centres. Based in 1999 and listed on NASDAQ in 2003 and HKEX in 2021, Journey.com Group has change into one of many best-known journey teams on the planet, with the mission “to pursue the right journey for a greater world”. Discover out extra about Journey.com Group right here: group.journey.com.
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SOURCE Journey.com Group
For additional info: Journey.com World PR, E-mail: [email protected]
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